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Dr Christopher Borroni-Bird, Father to GM's Electric Networked Vehicles
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United Kingdom
GENERAL MOTORS' EN-VS JOIN BEAUTY PARADE AT LONDON'S DESIGN MUSEUM
2011-02-15
A friend for life conceived for everyday (city) life, GM’s timeless and engaging EN-V design comes as a perfect fit for London’s select beauty parade: Items with style originating from all corners of the world and covering all kinds of sectors including furniture, transportation and architecture will be lining up this week at London’s Design Museum for this year’s prestigious Design Awards.
No doubt everyone deserves to be a winner and General Motors’ egg-shaped Electric Networked Vehicle (EN-V) Trio is proud to figure amongst them:
EN-V Jiao (Pride), developed by GM Europe’s design team in Germany, takes its design influence from bullet trains and Chinese opera masks showcasing clean lines and bright red and white paintwork.
EN-V Xiao (Laugh), designed by GM Holden’s design team in Australia, offers a light-hearted appeal with its “gumball blue” paint and nautical-inspired design.
EN-V Miao (Magic), designed at GM’s Advanced Design Studio in California, takes most of its design cues from the consumer electronics industry, as evidenced by its sleek, masculine looks, also displaying innovative lighting solutions (eg LED accent lighting).
Thus, each EN-V has its own personality and design theme to present the flexibility and elegance of their propulsion platform.
For further information on GM’s EN-Vs, please visit http://www.gmexpo2010.com/en-v/en
The Brit Insurance Designs Awards, "the Oscars of the Design World," showcase the most innovative and forward thinking designs from around the world. Last year's winner, was the Folding Plug by Min-Kyu Choi that revolutionises a humble, but essential, piece of everyday equipment. The Design Museum’s exhibition and awards are supported by Brit Insurance, an international general insurance and reinsurance group specialising in commercial insurance.
Key 2011 dates:
16 Feb: Brit Insurance Designs of the Year exhibition showcasing all the nominations including EN-V scale models at the Design Museum, Shad Thames, London SE1 2YD (until 07 August)
28 Feb: Announcement of Brit Insurance Design Awards in each category
15 Mar: Awards Ceremony at Design Museum – presentation of Brit Insurance Design of the Year 2011
For further information on Design Awards categories and shortlists visit http://designmuseum.org/media/item/77376/3332/BRIT-nominees-announcement-2011-final.pdf
